Product descriptions are what’s standing between your customer and the “buy” button. Is your product copy great, or merely good? Figure out how to turn raw data into meaningful written content with this quickie SlideShare.
To me, the best product copy is like a meandering work of fiction — pruned, distilled and packed down small. And I should know, because I’ve written both.Next Article
"Calling art ‘content' is like going to a restaurant and ordering a bowl of calories.” We didn’t write that tweet, but it sure hits home. Learn how Thread turns SEO strategy into relevant content consumers want to read.Next Article